Création de la Marque Ville Impériale, outil de développement culturel et patrimonial en matière de tourisme 

Philippe Trotin
10 Apr 2018
11:20 - 11:30

Création de la Marque Ville Impériale, outil de développement culturel et patrimonial en matière de tourisme 

The “Imperial City” brand was created at the initiative of the city of Rueil-Malmaison, in partnership with the cities of Compiègne, Fontainebleau and Saint-Cloud and was launched at the Château de Malmaison on October 21, 2011. With the desire to develop a real network across the French territory, the “Ville Impériale” brand aims to give real historical and touristic visibility to the member cities and to enhance their heritage linked to the First Empire and the Second Empire.

A real lever for economic development, this brand allows the setting up of tourist itineraries on the theme of Napoleon I and Napoleon III and naturally generates economic flows.